Tuesday, 20 August 2013

Guinness Partners Di Matteo In Football Campaign


Reputed for his double title winning success – the UEFA Champions League and the FA Cup at English Premier League club, Chelsea, in 2012 –Guinness brought the renowned manager to Nigeria to formally inaugurate the ‘Guinness Football Manager.’

Marketing and Innovation Director, Guinness Nigeria Plc, Mr. Austin Ufomba, said,  “We are thrilled to be working with Di Matteo and as the beer of choice of football fans, we are excited to be bringing some great football activities to Nigeria during the next season. Di Matteo is a player and manager who has proven over the years that he is, like Guinness, ‘made of more.’”

At the welcome ceremony held at the Guinness Nigeria Head Office in Ikeja, Di Matteo encouraged football lovers to follow in his footsteps and sign up to ‘Guinness Football Manager.’

Roberto De Matteo, the Guinness Football Manager, made some surprise stops around the Lagos metropolis over the weekend to visit a number of lucky football training teams where he encouraged and showed solidarity in their drive to raise their game. He visited teams within the Lagos metropolis including the National stadium to watch the Collins Edwin team amongst others practice and play. He had some important advice for players and  handed out training kits to encourage the teams to Raise their Game

    From there it was on to a prestigious hotel on the island where he met with Mr. Nicholas “Sparrow” (Insert Surname); a committed Chelsea supporter who got the rare opportunity to sit and chat with Roberto De Matteo. To say he was excited would be putting it mildly. Check out pictures below..

The Marketing Manager, Guinness, Mr. Obinna Anyalebechi, said, “As the 2013-14 season kicks off, Guinness is giving its consumers the chance to ‘Be the Boss’ with ‘Guinness Football Manager’ – you pick the team, you call the shots, you get the glory. We encourage fans of football to sign up and choose their fantasy football team on Guinness VIP for a chance to win fantastic prizes.”

RDM training with a team at national stadium

RDM with Collins Udoh and Victor Ikpeba



             Roberto with Obinna Anyalebechi, Marketing Manager Guinness and Uche Onwudiwe, Snr Brand Manager Guinness

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